![]() ![]() With Facebook's single API, developers are able to integrate their apps into Ticker, Timeline, Newsfeed and other high-visibility areas of Facebook's interface.Īnd there's yet another pain point for Apple: Facebook is threaded deeply into Microsoft's Windows Phone OS, another competitor, albeit a smaller one. It's a veritable call to arms for developers to weave their apps into Facebook's very fabric. ![]() Facebook debuted its open graph platform earlier in the year. It's social media partner needs to be benign.Īnd unlike Facebook, Rubin reminds us, Twitter isn't an app platform either, which would otherwise present another huge point of contention and competition for Apple. It's an incredibly easy process that promotes Google+ updates over Facebook updates.īut unlike Google, which had to embrace Facebook, and has its own social media platform, Apple doesn't have such luxuries. Google's native Google+ app for Android, for example, can default to uploading all of the photos taken on your Android phone to your Google+ account in the cloud. Thus Facebook integration appears in Android - but it's not as tightly integrated as Google's own Google+ service. ![]() Yes, there's a native Facebook application for Android, but users wouldn't stand for an Android phone without Facebook functionality, and Google knew it. Google is Apple's main nemesis in the mobile OS space, and has doubled down on its own social network by tightly integrating Google+ with Android. ![]()
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